U.K. Department store Debenhams has broken the fashion mould by casting a diverse range of models for its summer 2013 campaign.
Instead of sticking with the norm of super-skinny models, the department store — which has broken the mold before by banning airbrushing and using plus-sized mannequins in its store windows — cast models of varying ages, sizes and looks.
I think they look amazing and I really hope this statement by Debenhams will be followed by others. It’s time for a change in the fashion world, it’s time to end the promoting of unrealistic body images, causing so many problems, it’s time to show the beauty in diversity.
And really, believe what it says here:
And finally, some of the models of Debenhams: (my favourite one first 😉 )